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Popular Book - by Rick Stecker. Lorimer Moseley. Start your free 30 days Play sample. Publisher: Ascent Audio. Released: Apr 6, ISBN: Format: Audiobook. Also available as If you knew you couldn't fail, what is the greatest thing you would dare to dream? Is the job you now have the one you've always wanted?

Do you work with the kind of people you'd like to work with? As personal success expert Brian Tracy can attest, it's not until you deal with the dissatisfactions of the present that you can move onward and upward to create the wonderful future that is possible for you.

And it is possible. This unique, life-altering audio book gives listeners an interactive series of exercises they can use to focus on what they really want for themselves, and: - take control of their careers - turn unexpected shakeups and turbulence into positive occasions for growth - dramatically improve their earning ability - develop the self-confidence to take the kind of risks that lead to rapid advancement - decide on and get the job they really want - set clear goals for their lives - write resumes that get results - determine their own salary range We live in a time of rapid change This audio book supplies listeners with a proven system they can use to turn their greatest dreams into reality!

Personal Growth. About the author. Read more. Get Smart! Close That Sale! No Excuses! Related Audiobooks. Get it Done Now! Full Engagement!

Related Podcast Episodes. If you are a loyal listener, please support our podcast at patreon. This week, we are happy to share our third Small Talks episode! We have 5 different short interviews from Br Michael Gervais has followed a central question: Is there a common thread connecting how the greatest performers in the world use their minds to pursue the boundaries of human potential?

How To! Kevin welcomes special guest Stacey Coolican a former Government Contracting Officer with over 20 years experience to discuss the reason Louise Hay - Creating Miracles in Your Own Life: In this wonderfully intimate conversation, Hay House founder Louise Hay opens up about the experiences that influenced her perspectives on life and her metaphysical teachings.

Through sharing stories from her personal journey, she explores such varied Defensive Debriefs: If you work in the Government acquisition world, this podcast is for you. Kevin and Paul return to a favorite podcast topic: Debriefings. So much untapped opportunity for communication lies in debriefings.

Brown Bag: Lost in Transition: Speaker: Berry Kruijning Are you going through a major life transition career change, divorce, new relationship, empty nest and feeling lost? Today Rachael Rapinoe, pro soccer player turned business owner, shares some great insights and tips from her career and successful pivot into the business world!

S5EP10 How to figure out if you should change schools and other big teaching decisions : This is the time of year when many teachers are facing huge decisions about their careers. Your decision might be whether to look for Happiness Matters in Teaching and Learning: Surprise! Show Notes: www. Parker is the principal of Skiatook High School.

His web site and Twitter. He has also done some amazing interviews himself. I have learned a ton from reading those, and I am sure you will, as well. Due to technical difficulties, we How do we divide tasks? You have special talents, abilities, and temperament that make you different from anyone else who has ever lived.

It is when you use all three of these together in a task or job that you get the most pleasure from your work and achieve the best results. What are the three best jobs, or parts of jobs, you have ever had? What three job activities give you the greatest satisfaction?

These are probably the activities that enable you to contribute the very most to your work and your company. Whatever gives you the greatest feeling of self-esteem is a good indicator of what you should be doing more of.

If you were forced to take an extended period of time off from work and you had the money to do anything you wanted, how would you spend the time? Where would you go and what would you do? Your answer to this question is a good indication of what you should be doing more of in the future.

But these three negative experiences have probably been some of the greatest learning opportunities of your life as well. These mistakes will almost invariably be decisions you made or failed to make as the result of fear or ignorance. Very often, if you are not careful, they will be major sources of regret that can hold you back from doing or trying new things in the future.

Sometimes, these lessons become the stepping stones to greater success later in life. What are your three biggest worries or concerns right now?

The greater clarity you have in answering this question, the more capable you are of taking action to resolve these worries or problems. Many people are unhappy, insecure, and distracted because they are not clear about the situations in their lives that are causing them stress or distress.

Who are the three people, living or dead, whom you most admire? You always tend to admire or even love people whom you feel have values, virtues, and qualities that you most aspire to and would like to have in yourself.

The answer to this question often tells you more about your deepest values and the qualities you would like to develop. Who are three or more people you care about the most? The answers to this question will help you to remain focused on what is truly important to you—the key people in your life. Throughout your life, and especially in times of transition, you often take these people for granted. As a result, you do not give them the attention and treat them with the affection, respect, and courtesy that you should.

Who are they? What qualities in other people do you most admire? The qualities that you most admire in others are usually the qualities that you most aspire to have yourself. The greater clarity you have about these qualities, the easier it is for you to practice them whenever they are called for.

What three words would you like people to use to describe you to other people when you are not present? The best people are very thoughtful about how they want to be thought of and described by others.

As a result, they consciously monitor their words and behaviors to ensure that the impression they make on others is consistent with the way they want to be talked about.

This clarity of personal vision enables a person to shape and develop his or her own character and personality to an ever-higher level. Most people will never ask or answer these questions in their entire lives.

Your answers help you to think better and more constructively about your past and present, and begin to give you insights into your future, which we will focus on in Chapter 3. Think back: What have been the happiest moments of your life? What do you most enjoy doing in your spare time? What is your best talent or skill; what are you really excellent at doing? What one quality would you most like to develop in yourself? What is the most important business lesson you have ever learned?

What is the most important personal lesson you have ever learned? I had not graduated from high school and I had no marketable skills. The only jobs I could do were laboring jobs—washing dishes, working in sawmills and factories, living on farms and ranches, and working in construction, among others. I worked my way across the country from the West Coast to the East Coast, got a job on a Norwegian freighter to cross the North Atlantic, and arrived in London at the age of Very soon, I found that the primary reason some people were more successful than others was quite simple: They thought differently, made different decisions, took different actions, and got different results.

This insight opened my eyes forever. I started doing what they told me to do, and my sales went up. Soon, my sales were so high that I was invited to become a sales manager. I went from rags to riches. My life changed completely. This law says that there is a cause for every effect. If you can be clear about the effect that you want, you can then trace it back to someone who at sometime did not have what you want but has now acquired it, and if you do the same things that he or she did, you will soon get the same results.

This principle went on to become a basic tenet of Western civilization. In the Bible, the law is called the law of sowing and reaping. Sir Isaac Newton called the idea the law of action and reaction; that is, for every action there is an equal and opposite reaction.

Ralph Waldo Emerson called it the law of compensation. He said that for whatever you do in life, you will be compensated in equal measure sooner or later.

If you do the same things that they did, over and over again, you will eventually get the same results. If you do not do what other successful people do, over and over, you will not get the results that they get. There are virtually no limits. Your beliefs act like a program in your mental computer.

They direct and guide you to do more of the things that make your beliefs come true and avoid doing those things that might hold you back. And how can you tell what your true beliefs are?

Look at your behavior. It is not what you say, or wish, or hope, or intend that indicates what you truly believe, but only what you do moment to moment, especially when you are under pressure of some kind. You are always telling your own fortune by the way you think and talk about the way things are going to work out for you. As a result, they are more positive and effective in everything they do. They make more money, are happier with their lifestyles, and are more popular than people with negative attitudes and beliefs.

You invariably attract into your life the people, circumstances, and resources that are in harmony with your dominant thoughts, especially those thoughts magnetized by the power of emotion, either positive or negative. One of the great dangers of experiencing a sudden reversal or unexpected transition in your life is that you can very easily interpret the experience in a negative way.

This is an astonishing idea for most people, especially people whose general tone of thinking is negative or critical. The good news is that the only thing in the world that you can control is your own thinking. By the law of substitution, which says that you can substitute one thought for another, when you think about what you want and how to get it, you immediately become positive and focused, and all negativity disappears.

You think with greater clarity, make better decisions, and take more effective actions. You get better results. This then motivates you to do even more positive and constructive things, which gives you even better results, which repeats the positive process over again. They think about where they are going rather than where they have been. They think about what they want and how to get it. Future-orientation is the mark of the leader, in any area. When you practice idealization, you project forward and imagine that your future is perfect in every way.

You create an exciting vision of the kind of life you want to live and the kind of person you want to be. I ask lots of questions. Which of these descriptions are causes and which are effects? What are inputs and what are outputs? What do we need to accomplish before we accomplish something else?

We then organize the list of attractive features in order of priority with a clear description of this company as if it were perfect sometime in the future. Begin by imagining that you have no limitations at all. Imagine for a moment that you have everything you need: all the time and all the money, all the education and all the experience, all the friends and all the contacts, and that you could be, have, or do anything you wanted in the whole world in the most important areas in your life.

What would you be doing? What would you no longer be doing? What would you have, for yourself and your family? If your life were perfect in every way, how would it be different from today? From this vantage point in the future, in your own mind, look back to where you are today and imagine the steps that you would need to take to get from where you are to where you want to be. Then, have the courage to step out in faith in the direction of your dreams.

Imagine you could wave a magic wand and make your life perfect in each area. What would it look like? How would they be different from today? How much would you be earning? With whom would you be working? What would be your level of authority and responsibility? How would you be spending your time, day in and day out?

If your work life were perfect, what would it look like? Family and Relationships If your family life were perfect in every way, what would it look like? How would it be different from today? What kind of a lifestyle would you be living? What kind of a home would you live in? What sort of things would you want to do for and with your family? What sort of vacations would you take?

Most of all, how would you feel in your relationships with the most important people in your life if your family life were perfect in every way? Health and Fitness If your health were perfect sometime in the future, how would it be different from today? How much would you weigh? What kind of energy levels would you have? What would you be doing differently with regard to diet and exercise? How much money would you have invested?

Most of all, how much passive income would you be receiving each month and each year from your accumulated savings and investments? What is the amount that you will have to have working for you so that you can retire on a comfortable income and never have to worry about money again? What steps could you take, starting today, to accumulate this amount?

Knowledge and Skill What additional knowledge and skill will you need to be able to earn the kind of money that you want to earn, so that 48 Reinvention you can enjoy the kind of lifestyle that you want to enjoy? Remember, whatever got you to where you are today will not get you any further. To become someone you have never been before, you must learn and practice skills that you have never had before. Social and Community Involvement If you could wave a magic wand, what would you like to be doing in your country or community?

What causes would you like to support or work for? What would you like to achieve? Spiritual Development and Inner Peace If your life were perfect, how would you spend your time to achieve ever-higher levels of inner growth and peace of mind?

What could you do to duplicate and increase those moments? Most people have never asked and answered these questions in their lives. You now know more about yourself and what is really important to you than perhaps ever before. These have been the three greatest enemies of mankind from time immemorial. This is the natural tendency of most people to become comfortable and complacent in their current work or lifestyles, and to resist changing in any way. But change is the law of growth, and growth is the law of life.

You must continually force yourself to move out of your comfort zone into your discomfort zone. There is no 50 Reinvention other way to change or improve your life in any way. The trap of the comfort zone is one of the greatest of all enemies of success and progress.

The second enemy you must face is called learned helplessness. Learned helplessness is triggered by the fear of failure or by the fear of loss of some kind. The fear of failure is the major reason for failure in adult life. You will think of the possibility of loss of time, money, or emotion. The fear of failure makes you freeze inside, like a deer caught in the headlights, and triggers the reaction of learned helplessness. The way you get out of your comfort zone and overcome your fears of failure and helplessness is by setting big goals and then by throwing your whole heart into their accomplishment.

Your ability to set goals and make plans for their success is the true master skill of success. The third enemy of success is the natural tendency to follow the path of least resistance, to continually seek for fast, easy, enjoyable ways to do things.

Following this path leads to searching for get-rich-quick methods and easy money. Anything worthwhile takes a long period of hard work and single-minded concentration to achieve. You must resist the siren song of the path of least resistance and discipline yourself to do what is hard and necessary to achieve the goals that are truly possible for you.

What are your three most important business and career goals, right now? What are your three most important family and relationship goals, right now? What are your three most important educational or learning goals right now? What are your three most important social and community goals right now? What are your three most important goals for spiritual development and inner peace right now?

Once you have written down your answers, you should sit down and share them with your spouse or another important person in your life. If you are married, have the other person answer these questions privately, and then compare your answers.

You will often be surprised at what each of you has written. It turned out that 3 percent had written goals and plans. Fourteen percent had goals but they were not written. The other 83 percent had no goals or plans at all, aside from getting out of the university and going on vacation that summer. They found that the 3 percent of students who had clear, written goals and plans upon graduation were worth more than the entire other 97 percent of graduates put together.

Again, the results were identical. Three percent of the graduating seniors had clear, written goals and plans. Fourteen percent had goals, but they were not in writing. The other 83 percent had no clear goals at all. They found that those students who had goals that were not written down were earning on average twice as much as the 83 percent of students who left college with no goals at all.

But to their surprise, they found that the 3 percent of students who started off with clear, written goals and plans were earning on average ten times as much as the other 97 percent put together. They both set out to travel across the country toward a distant destination. But one of them, in his haste to get going, sets off with no road map and on roads where there are no road signs. The second driver takes the time to plan his trip carefully, using a road map and getting advice about the road ahead.

He is thoroughly supplied with food, gasoline, and water. He takes a little bit more time before starting out, but when he starts out he is thoroughly prepared. Which of these two drivers is most likely to reach his destination on schedule?

The answer is obvious. Life is very much the same. Step One: Decide exactly what you want and write it down in the present tense. Your goal should 56 Reinvention be so clear that a child could read it and explain it clearly to another child. Step Two: Set a deadline for the achievement of your goal. Because of the fear of failure, many people set vague or unrealistic goals and avoid committing themselves to a timeline.

As a result, they have no benchmarks or standards to measure their progress, and they eventually give up and quit. Step Three: Determine the obstacles that you will have to overcome to achieve your goal.

Identify the major constraints that hold you back from achieving your goal at the present time. Fully 80 percent of the reasons you are not achieving the goals are internal. They result from your lack of some quality or ability, which is largely under your control.

Step Four: Identify the additional knowledge and skills that you will need to achieve your goal. The fact is that you have gone about as far as you can go in life with the skills you have now. To go any further, you are going to have to improve in certain areas and develop additional skills.

Step Five: Identify the people, groups, and organizations whose cooperation you will require to achieve your goals. Step Six: Make a plan out of your answers to the previous questions. A plan is a list of activities organized by sequence and priority. A list organized by sequence means 58 Reinvention that you decide what you must do before you do something else. When you organize your list by priority, you determine what is more important on your list and what is less important.

Write your list in order of priority. Once you have organized your list, you have the winning combination of a goal and a plan. With a goal and a plan, you will accomplish extraordinary things, and far faster than you can imagine today.

Step Seven: Take action on your plan immediately. Step out in faith. Once you begin, do something every day that moves you in the direction of your most important goal, whatever it is at that time.

What one action are you going to take immediately? Write them in the present tense as though you had already achieved them. Start each goal with the word I.

You are the only person in the universe who can use the word I in reference to yourself. This command activates your subconscious and superconscious minds, triggering ideas and energy that begin to move you toward your goal, and your goal toward you. Once you have completed your list, review your list and imagine that you have a magic wand. Imagine that you could have all of these goals sooner or later if you wanted them long enough and hard enough, but you could have one goal within 24 hours.

Which one goal, if you achieved it immediately, would have the greatest positive impact on your life? Which one goal would help you to achieve more of your other goals?

Which one goal would bring you the greatest happiness and satisfaction if you could accomplish it immediately? Whatever your answer to that question, put a circle around that goal. This goal becomes the central organizing principle of your life and activities. This becomes the goal that you think about most of the time.

Set a deadline. Make the goal measurable. Determine the knowledge and skills that you will need. Make a list of all of your answers and organize them by sequence and priority. Finally, take action immediately on your plan. When you get up in the morning, think about your goal. All day long, think about your goal. At the end of the day, review your progress toward your goal. By the law of cause and effect, your thoughts about your goal are the causes, and the achievement of your goal will be the effect.

By the law of belief, the more you believe that you will achieve this goal, the more things you will do to attain it, and the faster it becomes your reality. By the law of expectations, the more you expect your goal to materialize in your life, the more things you will do to make it come true. It gives you a feeling of personal power. When you develop absolute clarity about your goals and work on them everyday, you take complete control of your life in every area. What one goal would you most like to attain in your job, career, or business?

What one goal would you most like to achieve in your family and your relationships? What one subject or skill would you like to master? What one contribution would you like to make to your country or community? What one thing would you like to do to increase your peace of mind?

You are the most important person in your entire world. Your entire world revolves around you as an individual.

The more you like and respect yourself, the more you like and respect others, and the more they like and respect you in return. When you genuinely like yourself, you set bigger goals for yourself, and you persist longer to achieve them. When you feel valuable and important, you take better care of yourself in every way. You are important to your parents, who brought you into the world. You are important to your spouse and your children. You are important to your friends and your society.

Simply because you are alive, you have inherent worth, value, dignity, pride, and entitlement to the respect of others. In our democratic society, our political system revolves around you, the individual voter.

Your vote has exactly the same power as a vote carried by the richest and most powerful person in the country. Each person sees his personal work as something special, unique, and different, as an extension of her own personality and an essential part of his life. But we view the work, products, or services of others, as commodities that we try to obtain on the best possible terms. As a producer, you seek the very most for the very least. As a consumer, however, when you go shopping, you constantly look for the highest quality at the lowest possible price.

Your work and the value of what you do is looked upon by everyone else as merely a factor of production, something to be acquired at the lowest possible price in comparison with what else is available. As an individual, you are an economist in your personal affairs. This means that you economize and try to get the very most output from the very least amount of input.

In a market economy, customers pay all wages and salaries. The company is merely the middleman between the customer and the employee. When sales decline in any company, people often must be laid off if the company is going to survive.

As an individual, you are invaluable. There is no price that can be set on your personal life and physical wellbeing. But as an employee, and even a company owner, your value is determined solely by what people, customers, and employers are willing to pay for the work you do. Whenever I ask this, people start thinking about their homes, cars, businesses, or personal investments. You could lose your job, your home, your car, and all of your savings through circumstances beyond your control.

But as long as you can go back into the market and apply your earning ability to get results for which others will pay, you can draw tens of thousands of dollars into your life every year. Most people take their earning ability for granted.

They allow it to evolve and develop in a random and haphazard fashion. Later, people come along and offer them other jobs, which they accept under the same conditions.

The careers of most people unfold accidently. They go from job to job and position to position, reacting and responding to what other people say and want. Because they do not look upon their ability to work and get results as a special resource, their careers are largely shaped by the decisions of others.

It is to increase ROE as well. But in this case, ROE stands for return on energy. Your job is to maximize your earning ability. On average about 10 percent to 15 percent of attendees raise their hands and acknowledge that they are self-employed. You work for yourself, no matter who signs your paycheck. Your company has one product to sell in a competitive market: your personal services.

The biggest mistake you can ever make is to think that you work for anyone else but yourself. You are always self-employed. You are responsible for every function of your business, even though it only consists of a single person with a single product. The skill and competence with which you carry out your personal business functions largely determines the course of your career, the quality of your life, and the height of your earning ability.

You are responsible for marketing and promoting yourself in a competitive market. You must continually improve the way you market yourself so that you can get the best job at the highest pay. As the saying goes, all strategic planning is market planning. You are responsible for results. Once you have marketed yourself well and gotten the ideal job, your entire future in your career will be determined by your ability to do your job well.

Quality Control. As the president of your own personalservices company, you are completely responsible for the quality of your work and for continually increasing that 70 Reinvention level of quality.

High-quality work increases your earning ability; low-quality work decreases it. Training and Development. As the head of your own company, you are completely responsible for your own training and development and for upgrading the skills and abilities of your staff—yourself.

You are responsible for reading books and magazines to help you do your work better. You are responsible for all money coming into your personal company. You are responsible for your income and for what you do with that money. Organizational Development.

According to one study, only 3 percent of employees see themselves as self-employed. Not surprisingly, these are the most respected people in any organization. They treat the company as though it belongs to them.

They react personally to everything that happens to the company, either positive or negative. They come in a little earlier, work a little harder, and stay a little later. As a result, they are given more opportunities for learning and advancement. The company does everything possible to increase their earning ability and then pays them more for the increased value of their services.

The better you think and act in each of these areas, the more valuable you become, the more results you achieve, and the higher will be your earning ability. Each business must specialize to be successful. It must stand out in the market and be known by customers as one of the foremost companies in that industry. A business can specialize in a particular product or service, a particular type of customer, or a particular type of market.

Microsoft specializes in software. Wal-Mart specializes in people who live from paycheck to paycheck. A convenience store specializes in serving the local market.

In the same way, to maximize your earning ability, you must specialize as well. You may perform many functions in the course of your work life, but you must specialize in one or more jobs that are valuable or important to your employer. Each company and each product or service must have a competitive advantage, an area of excellence, if it is going to survive in a competitive market.

It must be superior to rival offerings in some clear, unmistakable and important way. Because your sole product is you, you must differentiate yourself as well. You must dedicate yourself to pay any price and work any number of hours to be the best in a particular area that is highly valued and pays well.

In business, you seek out those customers in your niche who most desire your product or service and who most value your competitive advantage. You do not try to sell to everyone. You segment your markets so that you can sell to just those customers who are the most likely to buy your offerings and who will pay the most.

As an individual, you must segment as well. Many people transform their lives and their careers by going to work for companies that need the special talents and experience they developed in previous jobs. For example, Meg Whitman, the highly esteemed former president and CEO of eBay, was hired away from another job as eBay began to grow rapidly.

Her unique combination of talents, skills, experience, and personality enabled her to transform eBay into one of the largest companies on the Internet, making her a billionaire in the process. In business, for a company to succeed, it must concentrate its limited promotional resources for marketing and advertising on just those customers who are the most likely to buy the product or service offered. In business, a company must establish a perception in the minds and hearts of the customers it hopes to attract and keep.

If one of your customers were to describe your company to a prospective customer, what words would he or she use? What words would be useful for them to use? You must think about your personal positioning as well. How would you like to be described by others when you are not there? Your choice of these words, and the way you coordinate your activities to ensure that people think of you with these words, can have an incredible impact on your work life.

In companies, branding refers to the value perception that people in the market have of a product or service. For example, people think of a Mercedes in terms of quality engineering. People think of FedEx in terms of getting something somewhere absolutely, positively overnight. People think about Apple as high quality and innovative.

What is your personal brand? What promises do you make when people hire you and buy your services? What promises do you keep to your employer and your customers? For a company to survive in a fast-moving economy, it must be innovating continually and producing faster, better, cheaper products and services that are easier to use—before its competitors can.

If you do not innovate 74 Reinvention continually, your competitors will, and they will soon pass you by. You must be continually improving your service offerings as well.

You must be continually seeking out faster, better, cheaper, more convenient ways to offer your services at a higher level of quality, in greater quantities, and at the same or lower prices to a demanding employer or customer market. You could be weak in just one area. This weakness alone could undermine your earning ability and hold you back from realizing your full potential as a prized employee or money maker in a competitive market. Values What are your personal and business values?

What do you stand for and believe in? What principles would you not compromise, no matter what the temptation? In every company in which I have done strategic planning, the number-one value people choose is always integrity. Vision Based on your values, what is your vision for yourself and your career?

If you had no limitations, what would your perfect job or career look like in the years ahead? Mission Your mission is a statement of what you want to accomplish with your life and what kind of a person you want to be sometime in the future.



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